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Metro Logo
How to Spend it Column
February 24, 2010

" Regular investors can't access the investment strategies of the super wealthy, which is why brothers Mike and Matthew Kane quit their jobs to start Hedgeable.com last fall. They felt that regular investors lost a bundle during the recession by trusting their retirement to retail brokers. 'We had both worked at top funds before,' says Matthew Kane. 'So we thought, let's develop the same sort of technology that will allow retail investors to access hedge fund investment strategies... Kane says that Hedgeable only borrows hedge fund strategies that allow investors to hedge against losses and grow their portfolios long term, without being glued to their desks every day chasing short term gains."
Smart Money Logo
Seeking Alpha — and Users: 6 New Financial Web Sites
December 22, 2009

" As the still-feeble U.S. economy stumbles to its feet, some entrepreneurs are applying lessons from the economic crisis to new websites that provide financial information and data.... Here, a look at some of the Web’s newest financially-oriented entrants.... 1) Hedgeable: After watching retail investors, himself included, lose money during the financial meltdown, former analyst Michael Kane spent a lot of time thinking about safer ways to invest money. His solution: Hedgeable.com, a web site that offers investment advice based on changes in the market, rather than standard asset allocation recommendations. Some of the services are free--including ongoing performance and risk reporting and hedging suggestions. "
Barron's Logo
Building Your Own Hedge Fund
December 19, 2009

" IF YOU HAVE A YEARLY INCOME OF AT LEAST $200,000 or net worth above $1 million, congratulations: You're among the relatively few 'accredited investors' the law permits to access hedge funds. If you have less disposable income but can afford $20 a month, you still can get a taste of hedge-fund investing at Hedgeable (www.hedgeable.com). The new portfolio-management service offers retail investors advice based on what CEO Mike Kane says are hedge-fund strategies and tactics -- but only those consistent with capital preservation and long-term portfolio growth. Hedgeable bills itself as "the hedge fund for the rest of us" -- but "us" doesn't include traders. And Kane doesn't employ derivatives or other, more exotic techniques that hedge funds often use to supercharge returns. Instead, Hedgeable provides asset-allocation advice to do-it-yourself investors, mostly those managing their own retirement accounts. "
Reuters Logo
PersonalFinance: Web-based financial advisers
December 3, 2009

" Hedgeable (www.hedgeable.com), also uses hidden formulas to give investors portfolios and making trading recommendations. But at Hedgeable, which bills itself as "the hedge fund for the rest of us," the guiding philosophy is the opposite of the one at MarketRiders. Hedgeable eschews buy/hold/rebalance investing in favor of dynamic asset-allocation -- an approach that recommends making big portfolio moves in response to market movements and perceived risks. It recommends investments that employ some complex hedging strategies. "
The New York Times Logo
Managing a Portfolio With Hedgeable.com
November 19, 2009

" 'I quit my job to start Hedgeable because I was fed up with the amount of money retail investors had lost during the financial crisis, and decided to do something about it,” he (Hedgeable CEO) said. Their goal, he said, is to provide smaller investors with access to the sophisticated investing strategies that are usually the domain of the ultra rich: namely, hedging against losses while allowing the portfolio to grow. Hedgeable’s portfolios are built and managed based on a principle known as dynamic asset allocation, where there are no set recommendations for specific types of investments (for instance, 80 percent in stocks and 20 percent in bonds). Instead, it makes adjustments based on changes in the market. It may recommend selling investments that have declined in value and parking that money in less risky areas, or, it may buy investments on the rise. The goal is to control losses. "
Wall Street & Technology Logo
Online Trading Sites Hedgeable, ZuluTrade Peddle Low-Cost Advice
November 5, 2009

" 'We're attempting to radically shake up the trillion dollar investment advisory industry,' says Mike Kane, CEO. 'We already have over $1 million under supervision on our technology platform.' Hedgeable uses what it calls a Dynamic Asset Allocation system in coming up with recommendations. 'We believe that investors shouldn't rebalance their portfolios quarterly/yearly to fixed weights, they should rather dynamically manage their portfolio by doing infrequent trades as markets shift,' Kane says. 'By doing this we can help investors mitigate losses, while keeping their portfolio growing, thus hedging their portfolio without the use of any derivatives or fancy securities.' "
Thrillist Logo
The Razors Hedge
October 27, 2009

" Their site simplifies complex portfolio strategies and places them at the fingertips of everyday investors, eliminating bias... A nominal monthly fee will also tap you into their portfolio management system, which promotes growth and protects against down swings through an average of one expertly-advised trade per month; should you choose to act on the advice, simply execute on your end, then update your Hedge account with the transaction volume/price... As SEC-registered advisors, Hedge can also build you a custom ETF portfolio... "
MSNBC Logo
It's the Economy Segment with Melissa Francis of CNBC and Contessa Brewer of MSNBC
September 29, 2009

Video coming soon ...
NPR Logo
Searching For America's Biggest Financial Loser
NPR Morning Edition Radio Show
September 29, 2009

" An investment startup called Hedgeable.com is sponsoring a race to find the biggest financial loser in the past year. First prize is a trip to Rome because; according to the Web site it's quote, "the last great empire to collapse under a devalued currency and out-of-control spending. "
The Economist Logo
The search for America's worst investor: And the loser is...
September 24, 2009

" The financial world’s equivalent of Paris Hilton—named as worst actress, worst supporting actress and half of the worst screen couple in this year’s Razzies—will be revealed on October 7th. The consolation will be a holiday in Rome, “the last great empire to collapse under a mountain of debt, a devalued currency and out-of-control spending,... "
Markets Media Logo
Hedging For the Rest of Us
August 24, 2009

" Investors are tilting toward managing their own portfolios using ETFs, Michael Kane, CEO of Hedgeable, told Markets Media. 'Investors must prepare a portfolio for the worst market conditions, while being able to capitalize on market upswings,' said Kane. 'This can best be done by using the most liquid and versatile of securities, which we believe to be ETFs.' Hedgeable uses exchange traded funds (ETFs) for several reasons: ease, low cost, flexibility and diversity. Mutual funds, due to 'their high fees, illiquidity, and lack of transparency, will soon be a relic of the past,' he said. As an online portfolio management service, Hedgeable aims to hedge portfolios against volatility and losses by monitoring portfolios and suggesting periodic trades to help reduce risk. "


From Fed policy, to unemployment, Hedgeable is trusted by the American public to provide insightful market commentary.


Marketwatch Logo
Federal Reserve ready to move when time is right, Evans says
September 9, 2009

" Mike Kane, chief executive officer at online portfolio management service Hedgeable, concurred with Evans' stance that the Fed must act aggressively. But, Evans failed to mention the bigger issue of 'will we have stagflation?' asked Kane. 'The best game plan now is to slowly raise rates, even though politicians aren't going to like it,' said Kane. 'It is going to take a Volcker-eseque type of move,' added Kane, referring to Paul Volcker, who served as chairman of the Federal Reserve for a decade, starting in August of 1979. And, while Evans expressed hope that the central bank would steer clear of politics, Kane and other observers said the Fed is already mired in it. Kane agreed, saying the central bank has been impacted by the political climate 'for 20 years now.' At times of economic trouble, 'who is the first person the president meets with? Who does Congress call on?' asks Kane. "
Associated Press Logo
Printed by USA Today, Yahoo, AOL
US stock futures fall after jobs data
September 2, 2009

" 'There is a power struggle going on on Wall Street right now between the people that lost a lot of money and want to take stocks up and those that are really looking at fundamentals and want to take their foot off the gas,' said Michael Kane, founder and CEO of Hedgeable.com. "
Reuters Logo
Printed by ABC News, Yahoo, New York Times, Forbes, Boston Globe, Washington Post, CNN Money, BusinessWeek
For stocks, summer ends with jobs data
August 30, 2009

" 'We've been on a sugar high right now and sooner or later, the market will run out of candy. And this is what's going to happen on Friday' with the jobs data, said Michael Kane, chief executive officer of Hedgeable, an online portfolio management service, in New York. 'The biggest eye-popping number to me from last month's report is we still have 5 million people that are long-term unemployed. Until this number goes down dramatically, I don't see how the market can trade any higher.' "
Marketwatch Logo
U.S. stock market takes detour from positive economic data
August 27, 2009

" 'Every August we see this kind of trend, with low volume. Most of the professional traders are in the Hamptons,' said Michael Kane, chief executive officer at Hedgeable.com, an online portfolio management service. 'It's people in their bedrooms trading now.' "

The following is a complete list of media Hedgeable has appeared in...

U.S. Media

ABC News
Associated Press
Barron's
Boston Globe
BusinessWeek
Center Networks
CNN Money
DailyRadar.com
Dealbreaker.com
Entrepreneur.com
Financial Planning Magazine
Fool.com
Forbes
HedgeTracker.com
Hedgeco.net
Killer Startups
Marketsmedia
Marketwatch
Minneapolis Star Tribune
MSNBC
New York Times
New York Times Freakonomics
NPR
Reuters
St. Louis Mound City Money
Startup Meme
TheDeal.com
The Economist
Thrillist
USA Today
Wall Street & Technology
Washington Post
Yahoo News

International Media

BFM Radio (French Business Radio)
Capital Magazine (#1 German Business Magazine)
Financial Times Alphaville
Radio Suisse Romande (Swiss National Radio)
Rue 89 (French Daily)
Toronto Star